Branding is just not for big companies or product lines! Branding is for everyone. I happen to be a small business owner/entrepreneur – and I am my brand. So, it is obliviously important to me and other entrepreneurs that we have photographs that reflect us as a people, our brand and the nuances of our brand experiences. Even if you are an a realtor, an accountant, an attorney, sales person, an author (I could go on here and list all the occupations), you need to represent YOU as YOUR own brand.
People connect with emotions and people. How are YOU representing your OWN personal brand? For example, if you are a sales person working for a company, the people that purchase your products do so–I will bet–because they have connected with YOUR personal brand!
A Case Study in Branding: I met Lisa Marie Platske at a networking function. She was the featured speaker. Lisa Marie is a best selling author and business coach. Before we did a branding shoot for her business, we discussed the vibe she wanted, the colors that represent her business and her brand and the feelings we wanted to convey with her imagery. Below are a few of the images from her shoot. Everything was done with a purpose. And of course, we had a great time on the shoot!!
I am happy to leverage my years as a graphic designer to help you and your brand create a presence that represents you. Reach out- I now offer complete branding packages, which include headshots, lifestyle images and social media sized files to help you in marketing across ALL of the platforms.
